So you’ve just spent months defining your Sustainability strategy and indicators, collecting your data, calculating your KPIs and writing down about all of it in your Sustainability report draft. You’ve agreed with your consultancy on a report design theme and chose nice tree pictures, and you are really excited about that online version of your report which is supposed to impress all your stakeholders. But…wait a minute? Aren’t you missing something?
I’ve read a lot of reports recently on the new concept of “Sustainability 2.0” or “Accountability 2.0”, referring to the “Intersection of Corporate Responsibility and Web 2.0”. As the collaborative platform dedicated to connecting sustainability leaders, Wizness is exactly at this intersection. I believe that more and more companies will use social media and social networking tools to present their corporate responsibility, broadcast their sustainability reports and above all, engage with their stakeholders.